Tomorrow is the key to the future

  • UMDASCH Shopfitting_Innovationen
A new brand,
a new world
Innovation is more than just a good idea. Innovation is organised and deepseated creativity. UMDASCH Shopfitting makes use of internal experts – its employees – but also regularly calls upon professionals of varying ages and origins to give us their opinion.

Recently, a large number of “digital natives”, as we could call the youth of today, turned their attention towards consumer and shopping habits of the future. In a “Junior Innovation Camp” they developed visions and ideas as to what shopping worlds and shop solutions might look like in the future. With the “Umdasch Innovation Circle” an  ermanent body was established within the company with the aim of developing pioneering retail concepts and the shopfitting hardware required to achieve them.
In cooperation with our professionals at the Umdasch Shop Academy as well as experts from industry, science and the specialist world and the retail establishment, they discuss urgent questions affecting the retail scene and work together to produce possible approaches to a solution.

The current topics which confront the retail sector with major challenges include subjects such as multi-channel and cross-channel retailing, visual merchandising and how to treat digital natives.

At the EuroShop 2014 UMDASCH Shopfitting will present first solutions and ideas for shop formats of the future in the light of a digital consumer world.